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Adidas Unveils Futurecraft 4D

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Emanuel Mendes

Contributor

Deputy Editor Latest news,entertainment and Lifestyle editor who has been ...

After the success of innovative NMDS, Adidas unveils Futurecraft 4D, the world’s first high-performance footwear featuring midsoles crafted with light and oxygen using Digital Light Synthesis, a technology pioneered by Carbon.

Futurecraft 4D is a fruition of Adidas Futurecraft – the brand’s journey to define the future of craftsmanship through exploring new technology, design and collaboration in order to provide the best for each athlete. Futurecraft 4D’s midsole is born out of 17 years of running data, and brought to functional reality through a pioneering digital footwear component creation process that eliminated the necessity of traditional prototyping or moulding.

With the new technology, Adidas now operates on a completely different manufacturing scale and sports performance quality, officially departing from 3D printing, bringing additive manufacturing in the sports industry into a new dimension.

With the new technology, Adidas now operates on a completely different manufacturing scale and sports performance quality, officially departing from 3D printing, bringing additive manufacturing in the sports industry into a new dimension.

With Digital Light Synthesis, we venture beyond limitations of the past, unlocking a new era in design and manufacturing. One driven by athlete data and agile manufacturing processes. By charting a new course for our industry, we can unleash our creativity – transforming not just what we make, but how we make it. 

ERIC LIEDTKE, ADIDAS EXECUTIVE BOARD MEMBER RESPONSIBLE FOR GLOBAL BRANDS

Digital Light Synthesis is a breakthrough process pioneered by Carbon that uses digital light projection, oxygen-permeable optics and programmable liquid resins to generate high-performance, durable polymeric products. Futurecraft 4D is Adidas’s first application of the Digital Light Synthesis, and represents the brand’s step into athlete-data driven design and manufacturing. With an ambition to create the ultimate running shoe for all, Adidas analysed its library of running data to shape functional zones into a midsole design crafted through Digital Light Synthesis. Unlike any traditional manufacturing technology, Digital Light Synthesis allows Adidas to precisely address the needs of each athlete in regards to movement, cushioning, stability and comfort with one single component. Carbon’s unique programmable resin platform offers unparalleled performance with respect to material durability and elastomeric responsiveness. 5,000 pairs of Futurecraft 4D will be available at retail in fall/winter 2017 with further scaling in the coming seasons.

Adidas Future Craft

Source: ADIDAS

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